Self-hosting gets a team started; managed persistence is what lets it scale. The path from NEST to CTX0 Cloud is the staged adoption that respects both.
The adoption story for a control plane is two-stage: start self-hosted, where the team owns everything and the bar is low; move to managed persistence when the team's needs outgrow self-hosting. Skipping the first stage is over-paying; skipping the second is under-scaling.
The Funnel: Self-Hosted First
The funnel entry is NEST free/self-host — clone and run, no commitment, 50+ companies already do. The team gets a control plane over its agents, owns the deployment, and learns what it actually needs before it pays for anything.
- Start free, self-host, no commitment.
- Learn what you need before you pay.
- Own the deployment from day one.
The Growth: When Managed Pays
The growth stage is CTX0 Cloud — managed persistence, permissions, and mobile oversight per key — when the team's needs outgrow self-hosting. The trigger is real: a team that needs cross-device oversight, managed permissions, or persistence it doesn't run itself.
- Cross-device oversight (mobile).
- Managed permissions across the team.
- Persistence without running the server.
Why Staged Beats Either Alone
Self-hosted alone leaves the team running infrastructure it shouldn't have to. Managed alone starts the team paying before it knows what it needs. The staged path gets the team started free, and only moves to managed when the need is real — which is the funnel that actually converts.
What the Cloud Inherits
CTX0 Cloud inherits the same control plane NEST runs — the same Rust server, the same single source of truth, the same agents. The move isn't a migration; it's an upgrade in persistence and oversight, with the team's data and logs intact.
Conclusion
The path from NEST to CTX0 Cloud is the staged adoption that respects the team: start self-hosted and free, move to managed when the need is real. Skipping either stage is the mistake — the first over-pays, the second under-scales.
About FACTA
FACTA helps startups and growth-stage teams turn AI into production systems that keep running — not demos that impress once.
We design the architecture around the parts that actually break under real usage: tooling you own, credentials you control, failover, cost controls, observability. The boring infrastructure that keeps a system alive after launch.
Led by Matías Baglieri and Carolina Fogliato, we focus on one thing:
AI leadership that builds. Not just advises.
See where you are on the NEST to CTX0 Cloud path at the product pages.
Related: the control plane and context as infrastructure.
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